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From Ideation to Investment to Impact: Articulating the Business Case for AI

04 Mar 2025
AI & Your HR Digital Transformation sponsored by Mercer - Hall 11
AI & Your HR Digital Transformation
Most CEOs view AI as an opportunity more than a risk, and most HR leaders expect AI to support a more automated and technology-enabled function. But that awareness and optimism hasn’t fully translated into investment, adoption, and proof. This session will provide a framework for creating a compelling business case and roadmap for AI initiatives and investment.
Speakers
Emily Liddle, Principal Account Director - Mercer

Learning Objective 1:

1. Framework for Business Case: A structured approach is essential for articulating the business case for AI, including identifying potential.

Learning Objective 2:

2. Investment vs. Adoption Gap: Despite optimism about AI, there is often a disconnect between awareness and actual investment. Organizations must bridge this gap to realize AI's full potential.

Learning Objective 3:

3. Roadmap Development: Creating a clear roadmap for AI initiatives helps organizations prioritize projects, allocate resources effectively, and measure impact over time.